laCHAPITAReserve

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Salsa taquerade árboly japonés

Picante

Árbol lands first and sharp. Japonés holds underneath and carries longer. Thin enough to pour, bottled at five ounces.

No payment today. Leave your email and we’ll tell you the moment the first batch is bottled.

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  • 5 fl oz
  • Small batch
  • No payment today
La Chapita salsa roja pouring off a spoon over a carne asada taco

Reservable nowNo payment today5 fl oz bottle

A bottle of La Chapita salsa roja, five fluid ounces

What it is

A pourable salsa roja, in the LA taquería tradition

Sabor auténtico

Chile de árbol for the sharp heat up top. Chile japonés for the low, round heat that lasts. Two chiles instead of one, so it covers the whole arc, not just the spike.

Smooth and pourable — an authentic salsa roja, not a thin vinegar hot sauce and not a chunky jarred salsa. It goes on tacos, eggs, rice, beans, whatever’s on the plate.

La Chapita beside tacos, salsa, and lime
La Chapita beside grilled elote with a small bowl of salsa
La Chapita beside a bowl of salsa, dried árbol chiles, and garlic

How it’s made

Hecha en pequeños lotes

Cooked in small batches — about a thousand bottles at a time, sold until they’re gone.

  1. Two chiles, not one

    Árbol is lean and immediate. Japonés is rounder and stays longer. Together they cover the whole range of the heat instead of just the first hit.

  2. Cooked down until it pours

    Simmered down to a smooth, glossy pour — loose enough to run off the spoon, thick enough to sit on a taco without sliding off.

  3. Bottled at five ounces

    Eggs in the morning, carnitas at night, rice on a Tuesday. It ends up on more than you planned for.

Close detail of the La Chapita label, árbol and japonés chiles crossed

The story

Where it comes from

Inspired by the taqueros of México and the taco trucks and neighborhood shops of Los Angeles, La Chapita is our take on the salsa roja we always reach for — bright, chile-forward and properly spicy.

The name comes from family: our Mexican mother-in-law is little, fiery and never afraid of a little heat.

Árbol + japonés. Sabor auténtico.

A watercolour taco stand under a tiled roof and string lights, a taquero cooking at the counter, with the San Juan Capistrano mission bell tower and swallows behind

Reserve a bottle

Get the first batch

No payment today. Leave your email and we’ll tell you the moment the first batch is bottled.

  • One bottle

    $13

    5 fl oz of salsa roja.

  • Best value

    Three-pack

    $33

    $11 per bottle

    Three bottles in a printed box.

  • Monthly subscription

    $12/month

    One bottle a month, shipping included. Cancel anytime.

Not for sale yet — prices shown so you know what to expect. Reserve now and we’ll email you when the first batch is bottled. No payment today.

No card, no payment. You can unsubscribe anytime.

Questions

Good to know

What does reserving cost?
Nothing. No card, no payment. It puts you on the list for the first batch.
When does it ship?
We don’t have a date yet. Reserve a bottle and we’ll email you before we ship.
How hot is it?
7 out of 10. Árbol lands first and sharp; japonés holds underneath. It peaks and clears rather than settling in.
Any allergens?
Full allergen and ingredient information will be on the bottle and here before we ship.
Where do you ship?
Shipping will be available at launch. Reserve a bottle and we’ll confirm the details with you before the first batch goes out.
How do I keep it?
Refrigerate after opening. About thirty spoonfuls to a bottle.